The fashion industry continues to have a significant impact on the planet. According to Earth.org (2024), it is responsible for an estimated 10% of global carbon emissions, which is more than all international flights and maritime shipping combined. Textile dyeing and finishing processes also contribute nearly 20% of global wastewater, making fashion one of the most water- and pollution-intensive industries in the world.
Additionally, textile dyeing and finishing processes contribute 20% of global wastewater, making fashion one of the most water-intensive industries. Given these statistics, the way we approach clothing can have a profound effect on the planet.
These numbers offer a sobering glimpse into the state of our planet and invite us to reflect on the role fashion plays in shaping it. It’s a reminder that we need to rethink how we wear, buy, and care for our clothes, not only for our own well-being but for the world we’re leaving behind.
Sustainability is ultimately about making meaningful choices – ones that align with your values and personal style. Here, we explore six practical ways to reduce your fashion footprint in an inspiring and approachable way.
1. Choose Natural and Sustainable Fabrics
A conscious wardrobe begins with choosing natural and sustainable fabrics. Materials like organic cotton, linen, and hemp are grown with fewer chemicals, require less water, and are known for their breathability and durability. These fabrics support a more responsible approach to clothing – one that cares for both people and the environment.
At Katruss, we explore another layer of nature’s potential by working with plant-based fabrics woven from orange, rose, aloe vera and other fibers. These materials offer a soft, lightweight feel and breathability for the skin. Choosing such fabrics supports sustainable practices that align with our goal: to create garments that respect the Earth and elevate everyday comfort.
2. Practice Conscious Consumption
Before making a purchase, ask yourself: “Do I really need this?”…Conscious consumption is about making thoughtful choices – ones that reflect your personal values and lifestyle.
If the answer is “yes”, take a moment to explore the brand behind the piece. Consider how the item was made, what materials were used, and whether the brand shares your beliefs around sustainability, ethics, or community support. The more you know, the easier it becomes to choose fashion that feels right on every level.
With this kind of awareness, your wardrobe becomes more than just clothes, it becomes a reflection of what matters to you.
3. Embrace Second-Hand and Vintage Fashion
Second-hand and vintage fashion offers one of the most effective ways to reduce overconsumption and waste. Globally, over 90 million tons of clothing are discarded each year – many items worn only a handful of times before being thrown away (Earth.org, 2024).
Second-hand culture is thriving in places like US, Europe, Japan, and South Korea, and catching up in Singapore. The interest in curated preloved fashion, swapping platforms, and conscious consumerism is growing – making it easier than ever to embrace circular fashion in your own way.
4. Wash Clothes Responsibly
Washing our clothes has a hidden impact on the planet – especially when synthetic fabrics like polyester and nylon are involved. Each wash releases microplastics into waterways, contributing to ocean pollution.
While switching entirely to plant-based clothing isn’t immediate for everyone, small changes in laundry habits can make a real difference:
- Use microfiber-catching bags or filters
- Wash in cold water and only when necessary
- Skip the dryer when possible and air dry instead
These simple steps save energy, reduce microplastic pollution, and extend the lifespan of your garments.
5. Repair and Maintain Clothes
One of the most effective ways to reduce fashion waste is by extending the life of clothes you already own.
Incentives are gaining traction: in France, for example, has introduced a repair bonus offering up to €25 per item to encourage people to mend their clothes rather than replace them. Across cities like Amsterdam, Melbourne, and Berlin, community-driven repair cafés make clothing repairs accessible and social. In Singapore, local tailors and upcycling studios provide services to help refresh and rework existing pieces.
Maintenance also plays a vital role:
- Fold knits and sweaters to prevent stretching
- Keep items away from direct sunlight to avoid fading
- Use wooden or padded hangers for structure and longevity
These simple actions preserve your clothes, reduce waste, and help keep garments in use for years.
6. Clothing Swaps and Smarter Wardrobes
Refreshing your wardrobe doesn’t always require buying something new. Clothing swaps, whether with friends, at community events, or through online platforms, offer a creative, sustainable way to explore new styles.
Whether your wardrobe is large or small, the goal is to make the most of what you already own. Rotate, restyle, or trade what no longer resonates. This approach keeps your collection feeling fresh while reducing overconsumption and textile waste.
Real Stories of Change
Sustainable fashion continues to gain momentum globally, with influential figures leading by example:
- Cate Blanchett, renowned actress and environmental advocate, wore a custom top made from 102 repurposed spoons by Hodakova during the Borderlands 2024 press tour, showcasing how red carpet style can embrace upcycling
- Billie Eilish, Grammy-winning artist, hosted Overheated, a climate-focused event in London spotlighting sustainable fashion. She has also released eco-conscious merchandise made from recycled and organic materials.
- Orsola de Castro, co-founder of Fashion Revolution, has driven global awareness of ethical fashion through campaigns like Who Made My Clothes?, calling for transparency, fair labor, and conscious consumerism.
- Dia Mirza, Indian actress and UN Environment Goodwill Ambassador, wore a recycled-material saree for a public event and re-wore her 12-year-old sandals as a statement for mindful consumption.
These individuals reflect how personal choices and public influence can guide fashion toward a more thoughtful, purpose-driven future.
Every Choice Counts
Fashion is more than what we wear – it reflects the choices we make. Conversations, advocacy, and small actions influence the industry in ways that might not seem obvious at first. Policies shift, brands listen, and awareness spreads when people choose to engage. Looking around, it’s clear that change starts with individuals.
A thoughtful purchase, a conversation, or choosing pieces that align with personal values creates ripples. Every choice has an impact. What will yours be?
